CEO, Mark Zuckerberg has announced at the company’s connect event that the company’s new name will be Meta on Thursday as part of a major rebrand.
“To reflect who we are and the future we hope to build, I’m proud to share that our company is now Meta,” Zuckerberg said.
“Our mission remains the same — it’s still about bringing people together. Our apps and their brands aren’t changing either. We’re still the company that designs technology around people.
“From now on, we will be metaverse-first, not Facebook-first. That means that over time you won’t need a Facebook account to use our other services. As our new brand starts showing up in our products, I hope people around the world come to know the Meta brand and the future we stand for.”
What is a metaverse?
“Over time, I hope that we are seen as a metaverse company and I want to anchor our work and our identity on what we’re building towards,” he told a virtual conference.
“We’re now looking at and reporting on our business as two different segments, one for our family of apps, and one for our work on future platforms.
“And as part of this, it is time for us to adopt a new company brand to encompass everything that we do, to reflect who we are and what we hope to build.”
Mark Zuckerberg said the new name reflects that over time, users will not need to use Facebook to use the company’s other services.