WA Business accounts getting new Message Rating feature

by Johnson Daniel

WhatsApp is working on a message rating feature for business accounts. This feature will allow users to rate messages from businesses to give them feedback. This message rating feature will allow users to rate a message in stars, with five stars being the maximum and one star being the lowest. There is no option to give direct feedback to WhatsApp Business accounts yet.


Photo Credit: WABetaInfo

According to WABetaInfo, this feature is only available when you receive a message from business accounts. When you rate a message, WhatsApp cannot see its content and WhatsApp cannot see who rated that message because your feedback is anonymous. Messages are still end-to-end encrypted and the rating feature won’t break it because the message content is invisible to their eyes.

To rate a received message in a WhatsApp Business chat – tap and hold a message to open a dialogue box. Earlier, the ‘report’ option used to show up, alongside ‘copy’, to mark a few inappropriate messages as spam. Now, a new ‘rate’ option has also been added for beta users.

This feature is available for several users on WhatsApp beta for Android, but some users are also receiving it on WhatsApp beta for iOS as well. An announcement about iOS will be available when there is a major rollout.

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